Nvidia Consolidates its Central Role in Global Tech at CES 2025
At the Consumer Electronics Show (CES) 2025, Nvidia solidified its position as a leader in the tech industry. Jensen Huang, the company's CEO, presented the company's latest innovations, including the new GeForce RTX 50 series, which features four graphics cards (RTX 5090, 5080, 5070 Ti, and 5070) based on the Blackwell architecture. These GPUs, equipped with DLSS 4 technology, offer significantly improved graphics performance thanks to AI, enabling more realistic images and smoother gameplay at competitive prices.
Huang also unveiled Project Digits, a mini-computer designed for AI, capable of handling local models with 405 billion parameters, set to be released in May 2025 starting at $3,000.
Founded in 1993, Nvidia initially made a name for itself with its revolutionary GPUs, such as the GeForce 256, before dominating the graphics card market in the 2000s. In the 2010s, the company made a strategic shift towards artificial intelligence, developing GPUs optimized for deep learning and CUDA, a software platform that has become a standard for AI developers. This move positioned Nvidia as a key supplier for giants like Google, Microsoft, and Amazon, allowing the company to capitalize on the growth of data centers and AI, making the largest tech companies dependent on its innovations.
In June 2024, Nvidia briefly reached a record market capitalization of $3.542 trillion, solidifying its status as a market leader. At the opening of CES, its stock price stood at $149.43. With solutions like the DGX supercomputer and specific products for the automotive and 3D simulation industries, Nvidia continues to push the boundaries of innovation, leaving a lasting mark on the tech industry.