BMCC Launches Export360 Digital Platform to Support Tunisian Businesses
The BMCC company, selected as part of the third "Skills4Trade" project call under the Qawafel project, funded by the French Development Agency (AFD) and implemented by Expertise France, is pleased to announce the official launch of the Export360 digital platform.
About Export360
Designed to support all profiles of Tunisian businesses, from novice SMEs to experienced exporters, Export360 offers a new hybrid approach that combines progressive learning and direct application, tailored to each user's pace. The platform provides:
- Modular and accessible online export training sessions
- An AI-powered chatbot coaching tool to guide users step-by-step
- Strategic analysis tools (diagnostic, market selection, etc.)
- A fluid and structured experience focused on concrete results
- Access to all international markets, including Africa, as a priority but not exclusive opportunity
Objective
The goal is to modernize export support, making it more accessible, personalized, and anchored in the digital realities of Tunisian businesses. The platform is entirely accessible to all Tunisian businesses.
Registration
Registration is now open on: https://skills4trade.export360.fr
Quote from Saber Bellaaj, CEO of BMCC
"With Export360, we are transforming export know-how into a personalized digital learning journey. Our ambition is to build a new generation of Tunisian exporters ready to take on international challenges."
About Qawafel
Qawafel is a project that aims to support the internationalization of Tunisian businesses across the African continent by strengthening and perpetuating the structuring of the Tunisian internationalization ecosystem, promoting Tunisian know-how, economic diplomacy, and contributing to the establishment of a more favorable regulatory and institutional framework. Qawafel is funded by the French Development Agency (AFD) and implemented by Expertise France.
