African Heroines Share Their Inspiring Journeys in the Latest Episode of Our Podcast
As part of the Wing4Africa program, supported by the Qawafel project, funded by the French Development Agency (AFD) and implemented by Expertise France, two African entrepreneurs share their inspiring stories in a new episode of our podcast "African Heroines": Ibtihel Ben Hadj Mbarek, founder and CEO of Herbalya Natural Care, a brand specializing in natural care and winner of the "Industrial Excellence" award at the Tunisian Women Entrepreneurs 2025, and Oumoulkhairy Konaté, founder of Khairy Consulting, a digital marketing and communication agency born from an event planning company, share their experiences and concrete advice.
This episode focuses on a central theme for any entrepreneur: how a well-thought-out digital strategy can transform a small business into an influential brand.
Which tools to prioritize? Which platforms to choose? What mistakes to avoid? Through concrete examples and authentic feedback, our two guests reveal the best practices to adopt to succeed in digital transformation.
Click here to learn about the digital strategies to know.
