Express FM Promotes Tunisian National Production with a Special Day

True to its DNA as a "Value Creator", Express FM, Tunisia's first business radio station, announces the organization of a special day dedicated to national production on Thursday, March 12, 2026. As the month of Ramadan is in full swing, a period of peak consumption, Express FM chooses this symbolic date to highlight the excellence of "Made in Tunisia" and encourage citizens, as well as public and private actors, to prioritize local products. In 2026, in a global economic context in flux, supporting national economic sovereignty is no longer an option, but a necessity. This special day will launch a debate around several axes, including:

• Food and Industrial Sovereignty: Analysis of national production capacity in the face of national and international demand.
• Quality and Innovation: Valorization of Tunisian companies that succeed in exporting while meeting local requirements.
• Purchasing Power: How can "Buying Tunisian" offer a competitive quality-price ratio for the Tunisian consumer in a period of inflation?

Throughout the day of March 12, from 7:00 am to 4:00 pm, Express FM listeners will have appointments with:

• Interviews with economic decision-makers on strategies to support local industry
• A focus on modern craftsmanship, agri-food, textiles, and Tunisian digital services
• Portraits of entrepreneurs who have chosen "Made in Tunisia" and are shining on a national and international scale
• Debates on the challenges of distribution and packaging to make Tunisian products more attractive

Let's remember that every purchase of a Tunisian product is an investment in the employment of our young people and in the solidity of our economy. For this reason, Express FM invites all its partners, employers' organizations, artisans, and consumers to join this dynamic on the airwaves and on its digital platforms.

ConsommerTunisien2026