BYD Announces the Return of its National Roadshow in Tunisia
After a successful first edition in 2025, BYD (Build Your Dreams), the global leader in new energy vehicles, is pleased to announce the return of its national roadshow in Tunisia. This new 2026 tour will travel to several cities across the country to introduce the public to the world of BYD electric mobility in a convivial and interactive atmosphere. This edition also features a new stop in Djerba, allowing BYD to strengthen its proximity to the southern Tunisian public and further expand its national presence.
An Immersive Experience
The BYD Roadshow is designed as an immersive experience, enabling visitors to discover the latest technological innovations from the brand, exchange with BYD teams, and test drive the flagship models from the range during supervised test drives.
Roadshow Schedule
- May 13-24, 2026: Tunis City Parking
- May 30-June 7, 2026: Bourgo Mall Djerba
- June 10-18, 2026: In front of the Ibis Sfax Hotel
- June 20-30, 2026: Mall of Sousse Parking
A Complete Immersion in the BYD Universe
Visitors will have the opportunity to discover and test the latest models from the BYD range, through supervised test drives led by the brand's teams. The public will be able to explore BYD's innovative technologies, recognized worldwide for their performance, safety, and energy efficiency.
Featured Models
- Tang EV: The high-end 100% electric SUV
- Atto 3: The intelligent and agile crossover
- Dolphin Surf: The modern and compact electric city car
- Song Plus DM-i: The hybrid rechargeable SUV combining performance and autonomy
- King Plus DM-i: The elegant and efficient sedan
Activities for the Whole Family
Throughout the roadshow, visitors will be able to enjoy activities and entertainment specially designed for the whole family:
- Educational workshops for children on the environment and electric mobility
- Mini-training sessions on BYD electric technologies led by the commercial teams
- Gifts and surprises for visitors
- Games, contests, and prize draws with many prizes to be won
Quote from Hajer Chekir, Commercial Director of BYD Tunisia
"Following the success of our first edition, we are happy to renew this experience in 2026. This roadshow allows the Tunisian public to concretely discover the benefits of electric mobility in a convivial, accessible, and interactive atmosphere."
Practical Information
- Free entry - every day from 10am to 7pm
- Free test drive - registration recommended on: https://www.byd.com/fr/test-drive
Don't miss this unique opportunity to discover the BYD universe and experience it for yourself.
