Business IT Solutions: Nexflow and Zoho Partner to Boost Efficiency for Modern Businesses
Yesterday marked the second day of the first edition of the Business IT Solutions exhibition, organized by Express FM. A workshop, titled "Improving Efficiency with Integrated Solutions Adapted to Modern Businesses," focused on the partnership between Nexflow and Zoho, a SaaS and Cloud software editor present in 150 countries worldwide. Based in India and active on the market since 1996, Zoho offers a range of data management platforms, including invoice management, email management, and internal task management. This management relies on the use of generative AI, which enables the application to develop itself based on the actions executed. In other words, the application's bot is designed to self-develop and adapt according to the data it receives.
Marouen Kahia, Chief Operating Officer of Nexflow, highlighted: "Zoho, in terms of figures, offers over 45 IT solutions that cover all business activities. Our target is SMEs and PMIs." Regarding the exhibition's objectives, Marouen expressed satisfaction with the presence of professionals, executives, and prospectors seeking new partnerships for more performant IT solutions. In addition to its presence in Tunisia, the company aspires to expand into the North African region, particularly Algeria, Libya, and Morocco.
Riadh Ben Marzou stated: "This first edition of BITSE is part of the continuity of events organized by Express FM, such as the four editions of the Maghreb Cyber Security & Cloud Expo, which has allowed us to create expertise that generates real added value. Today, we have welcomed over 2000 visitors, 55 exhibitors, 26 workshops, 3 panels, and a keynote. The initial results include enhanced networking, thanks to the B2B space by Startup Village." He also mentioned that a startup conducted a satisfaction survey to evaluate this edition. "We aspire to a new edition that will be even richer and more value-creating," he added.
Notably, the young people from Junior Entreprise Tunisie carefully oversaw the organization of the event for this first edition, which concluded yesterday evening.